Nike joined a chorus of millions of people throughout the world in congratulating Giannis Antetokounmpo on becoming the National Basketball Association’s Most Valuable Player.
Fate can start you at the bottom, the Nike advertisement states, and continues that “Dreams can take you to the top.”
The ad highlights Antetokounmpo’s journey from the rough Sepolia neighborhood in Athens to becoming an NBA star and his journey to America and was drafted in 2013 by the Bucks.
The video has been viewed more than a half million times on Twitter and hundreds of thousands on Nike’s other platforms.
It ends with the company’s recent advertising tagline, “It’s only crazy until you do it.”
The 24-year-old is the third-youngest MVP winner since 1980.
Antetokounmpo, Derrick Rose and LeBron James are the only players in the last 40 years to win the MVP before turning 25. He averaged 27.7 points and 12.5 rebounds per game, which were both career highs.
